Keyword: hedonic value

Search Results (1)
Research Article
The Role of Perceived Utilitarian and Hedonic Value in Predicting Use of Location-Based Anonymous Social Networking Sites
Priyanka Khandelwal, Melissa R. Gotlieb
Online Journal of Communication and Media Technologies, Volume 11, Issue 4, October 2021, e202118
DOI: https://doi.org/10.30935/ojcmt/11114
Download PDF